From core to launch.
We build web platforms, mobile apps and first versions of new products for startups and SMEs in Egypt and the Gulf. Every project starts from a tested core, so your budget goes into what makes your idea different.
- The founders on your project
- Working software every two weeks
- A written warranty after launch
- AccountsAccounts and sign-inAdapted for you
- RolesRoles and permissionsAdapted for you
- The core
- PaymentsPaymentsAdapted for you
- The core
- NotificationsAdapted for you
- Admin dashboardAdapted for you
- Arabic and EnglishAdapted for you
- E-invoicingAdapted for you
- MapsMaps and delivery zonesAdapted for you
- SearchAdapted for you
- BookingsBookingsBuilt for you
- Patient recordBuilt for you
Example: a booking platform for a clinic. Tap any square to see what's inside.
We don't start from zero.
Every system needs sign-in, roles, payments, notifications and an admin dashboard. We built them once, tested them, and keep improving them. You pay for what is specific to your business.
Accounts and sign-inAdapted for you
By email, phone number, or Google and Apple, with a second step.
Roles and permissionsAdapted for you
Who sees what and who does what, with a log of every action.
PaymentsAdapted for you
Cards and wallets through Paymob in Egypt and Moyasar or Tap in Saudi Arabia, with refunds and receipts.
NotificationsAdapted for you
Email, SMS, WhatsApp and app notifications, in Arabic and English.
Admin dashboardAdapted for you
Tables, search, exports, settings, users and roles from day one.
Arabic and EnglishAdapted for you
Right-to-left and left-to-right on every screen.
What are you building?
Pick a starting point and sketch the plan with us in under a minute.
Five promises, in writing
- 1
The founders on your project.
One partner leads it and the other reviews every line. It is never handed to a team you don't know.
- 2
We don't start from zero.
Accounts, roles, payments, notifications and the admin dashboard are ready and tested.
- 3
Everything in writing before code.
A list of what you'll receive, screen by screen, with the time and the price, before we start.
- 4
Working software every two weeks.
A test link from week two, a demo every two weeks, a short update every week.
- 5
A written warranty, then care.
A free warranty of 14 to 60 days by project size, then care plans with set response times.
Work our founders led.
Coming soon. We show a project here only once we have permission to show it.
From the idea to long after launch
Discovery.
We learn your business, write the requirements, design the key screens and fix the final price. The documents are yours even if you don't continue with us.
Build.
Two-week cycles, each ending with working software you can try yourself.
Testing and acceptance.
Two weeks to test everything against the agreed list, and we fix what you find.
Launch and handover.
We go live, hand over the code, documents and passwords securely, and train your team.
Warranty and care.
A free warranty, then a care plan that fits.
Warranty
Any defect within the agreed scope is fixed free.
Same-day response if the system is down, two working days otherwise.
| Project size | Effort | Free warranty |
|---|---|---|
| Small | Up to 20 engineer-days | 14 days |
| Large | 21–80 engineer-days | 30 days |
| Huge | Over 80 engineer-days | 60 days |
Four ways to work with us
Discovery
For every project over 20 engineer-days, and any idea that isn't clear yet.
A fixed-scope build
When the scope is clear and written down.
Days on demand
For changes, small tasks and open-ended work.
Care plans
After every project: Run, Grow or Partner.
Who will build your project
- [Ahmed's portrait]
Ahmed Abd-Elkader.
Co-founder and lead architect.
An architect by training turned software engineer, who has led platforms in e-commerce, government procurement, real estate and healthcare, in Arabic and English.
[LinkedIn link]
- [Mahmoud's portrait]
Mahmoud [family name].
Co-founder and CTO.
[Two lines Mahmoud writes about his experience.]
[LinkedIn link]
Six questions before you start
Is the code mine?
Yes, everything we wrote for you once paid in full, with a permanent licence to the core inside your product.
Why pay for discovery?
Because a fixed price without it is a guess. The documents and prototype are yours either way, and half the fee comes off the build.
What if I want to change something?
Two small changes are free; anything larger is written up with its time and cost before we start.
How long does it take?
From 4 weeks for a company website to 18 for a marketplace; build your blueprint for an estimate.
Do you work with Gulf clients?
Yes, remotely, travelling for key meetings; we know Fatoora and the Saudi data-protection law.
Where is my data hosted?
On a cloud account in your name; inside Saudi Arabia for Saudi clients when needed.
Let's sketch your project.
Thirty minutes with a founder, no commitment. You leave with clear next steps, even if we don't work together.